Colorado UpLift

 

Overview

Colorado UpLift is a resource for Denver Public School kids who are at risk for falling through the system’s cracks due to challenges outside of school. I worked with ide8 Marketing to grow their brand identity across marketing materials.

Process
Working with Board Members, CEO and Student Mentors; Listening and Branstorming Sessions, Photoshoots, Design

Tools
Pencil & Paper, InDesign, Photoshop, Illustrator, Word, Excel

Role
Art Direction, Design & Production

Partners
Matt Trcka, Morgan Bess, Paul Trantow (photography)

 


Mining The Resources

The annual report was the centerpiece of their fundraising efforts at their annual gala. We concentrated on bringing a new congruency to their brand through the annual reports and banquet marketing materials.

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